New Year, New Ways for Businesses to Stand Out in 2017
It’s the start of the new year which means you’re likely ready to implement a new business plan. You have goals that you want to achieve this year and we want to help you reach them. That’s why we have compiled this list of the best ways to make your business stand out in 2017.
Video marketing takes marketing to the next level. It humanizes your business and lets you send a message to your target audience while showing off your personality. According to this article from Digital Trends, online videos make up 60 percent of all internet traffic. This number is projected to rise to 80 percent by 2019. This means there are huge opportunities waiting for you with video marketing. Video marketing offers a new way to connect with people and reach a broader audience. Make sure you’re using it to its fullest potential.
Social media for your business is crucial, and most businesses have at least one social media account. It’s a great tool for reaching customers and spreading brand awareness. Social media can get noisy, though, and there are a lot of other businesses trying to gain audience attention too.
How do you drive traffic to your website? Everyone is doing content marketing these days, so it can be difficult to make yours stand out. Consider changing up what you usually do. Offer a web-seminar and make it interactive. Answer questions live and prompt your viewers to answer questions. And don’t forget about the video marketing we mentioned earlier! With online videos receiving so much traffic, it’s a great way to bring people to your website.
Meeting people and creating relationships is a huge part in determining the success of your business. However, this doesn’t always come easily to everyone. Make sure you’re asking questions, creating reasons for a follow-up, and sharing something memorable about you.
Most businesses are blogging. It’s a great form of content marketing. When you’re working to make your blogs stand out, here are a couple things to think about. Make your blogs posting consistently. It doesn’t need to be every day or even every week, but posting on a regular basis will make your blog more noticeable. So, even that once-a-month blog post is beneficial. In fact, you’re likely to be able to great better quality posts on that schedule.
Office Suites Strategies is invested in helping you make your business stand out. To find out what ways we can help you with that, contact us today!